Tulsa World editorial: Shopping for Christmas? Shop local | Editorial

Laveta Brigham

We all want local retail. We rely on it. The only way to keep it is to patronize it. We find that spending money in Tulsa is no all that riskier than sending it to Seattle. Many local retailers have online shopping options, too. They all have telephones. And while […]

We all want local retail. We rely on it. The only way to keep it is to patronize it.

We find that spending money in Tulsa is no all that riskier than sending it to Seattle. Many local retailers have online shopping options, too. They all have telephones. And while the crush of crowds pushing in the door isn’t a good idea this year, there’s nothing wrong with putting on a mask, walking through the door, maintaining an appropriate distance from others and … shopping. Heck, it’s even fun.

During the height of the COVID-19 shutdown, the state classified retailers who sold furniture, electronics, appliances, building materials, clothing, sporting goods, general merchandise and many other things as essential, because they are essential to the Oklahoma economy.

You’re still going to buy, so buy local. The good it will do for the local economy and our collective future will be worth it.

Retail sales make up nearly half of personal consumption, which accounts for nearly 70% of of U.S. gross domestic product. So somewhere close to 35% of economic activity in the United States involves consumer sales.

That’s huge, and it gives power to American buyers to shape the world in which they live.

We want to live in a world where local merchants compete with the big boys in Seattle. Or, to put it in two words: Shop local.

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