Walmart’s Next Health Foray Is Medicare Plan With Startup Clover

Laveta Brigham

Walmart Inc. will make its first foray into the fast-growing market for privately managed Medicare Advantage plans next year with two products for Georgia seniors jointly branded with insurance startup Clover Health. The plans will give seniors access to new Walmart Health centers that the retail giant is testing in stores outside Atlanta. […]

Walmart Inc. will make its first foray into the fast-growing market for privately managed Medicare Advantage plans next year with two products for Georgia seniors jointly branded with insurance startup Clover Health.

The plans will give seniors access to new Walmart Health centers that the retail giant is testing in stores outside Atlanta. Those clinics and other providers in the plan will use Clover’s technology to track patients’ health and improve care, the companies said Thursday.

Walmart’s health-care strategy has been closely watched, and the retail giant is seen as a potential threat to established providers and insurers. The Georgia offering will make Walmart a player in the Medicare Advantage program, a lucrative market  dominated by UnitedHealth Group Inc., Humana Inc., CVS Health Corp.’s Aetna unit, and BlueCross BlueShield branded plans, some of which are also expanding their offerings.

More than a third of Medicare beneficiaries opt to get their benefits through private Advantage plans that collect fees from the government in exchange for managing members’ care. The plans often combine traditional Medicare benefits with other services such as vision and dental care, gym memberships, and prescription drug coverage.

Seniors often choose Advantage plans over traditional Medicare to get those benefits, though they may have to agree to use a limited network of doctors and hospitals. Clover’s new plans with Walmart will use a preferred-provider organization network, though Clover said members won’t face additional fees for going out-of-network.

One of the two plans won’t charge monthly premiums, and both will offer free primary care, the companies said. Members will get $400-a-year benefit for over-the-counter health expenses that can be spent in Walmart stores or on its website, similar to a perk the retailer offered Anthem Medicare subscribers through a deal two years ago. Clover will underwrite the insurance plans, branded “LiveHealthy: Clover Powered, Walmart Enhanced.”

Other companies are expanding as well. Cigna Corp. plans to sell Medicare Advantage plans in five new states, and UnitedHealth said its expansion in 2021 in almost 300 counties would be its largest in five years. Humana plans to launch dozens of new plans across hundreds of counties, the company said. Aetna is adding 115 new counties, and Anthem is expanding into more than 80.

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